We are working on a project for YouTube channel which called “Garbage King”. And we needed to shoot a promotional video that would increase brand awareness. Eugene Leskiv – the founder of the project has come with ready-made idea. We had only 3 days to prepare for the shoot. We came up with 5 variations of screensavers that would appears in stages.
The idea was to shot 12 girls by one frame who are sitting at a huge table. They eat the simplest food straight from the store in packages.
The main message is to draw attention to mindless consumption of goods. We are draining the Earth and polluting it with our waste, which is very difficult to sort. Be responsible in your choice. Buy what you need. We put in the video a few, at first sight, unrecognizable images. Such as: painting ”Last Supper”. It became the inspiration of this story.